Less than a month into the production of the iPhone 14, Apple Inc. is set to change its “Pro Max” naming scheme to Ultra on its next design, iPhone 15, next year.
According to The Verge, Apple’s tracker, Mark Gurman disclosed this, adding that the iPhone 15 will come with “bigger changes,” including USB-C.
Apple’s iPhone Pro Max naming scheme began with iPhone 11 in 2019 and has been maintained over the years with every new iPhone it produces.
Apple already launched the new Watch Ultra with the moniker earlier this month and added the name to its M1 Ultra processor.
Apple also introduced a minor change to its naming scheme with the iPhone 14, bringing back the seemingly retired “Plus” name to the iPhone 14 Plus.
Supply chain analyst Ross Young predicts that the new Dynamic Island could come standard on all models of the iPhone 15, not just the Pro and Pro Max (or Ultra) models.
The iPhone 15 is also heavily reported to come with USB-C instead of Apple’s proprietary Lightning port. Gurman says the company has already started testing the new feature ahead of the EU’s implementation of a law that will require all new phones to have USB-C ports by fall 2024.
